We have developed a rigorous selection process that takes a multitude of factors onboard when choosing the brands for our portfolio. To briefly highlight some of the factors that FWLLC considers when selecting a brand:

• Water Source (Artesian, Spring, Rain, Well, Iceberg, Glacial)
• Mineral Content Ratios (strong influence on taste and body requirement)
• Bottling process (includes any filtration and sterilisation)
• Nitrate levels (nitrates is usually an indication of contamination)
• Taste (food and wine pairing, sweet, neutral, alkaline, acidic)
• Awards & Recognition
• Community and Environmental Responsibility
• Price Points (for HORECA and HOD )
• Bottle Design
• Recycle-ability
• Brand Equity
• Innovation
• Protected source factor (not near industrialised zones or can be polluted)